Healthcare Innovation Cycle for "MedTech" Solutions

MedTech is broad term for electro/mechanical medical devices. Tracking data has been added to show an example of an early stage team at risk due to a focus on technology. Select any Maturity Level to see the core Requirements or select the Requirements themselves to see a description of what is involved in completing a requirement and curated resources.

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MaturityDisplay

Requirement

Feedback from 20+ Economic Buyers

Documented feedback from >25 economic buyers with written expressions of interest from parties who would be customers.
Evidence from actual buyers establishes credibility and attractiveness of solution to investors. It also helps teams as they refine the solution and develop marketing messages.
Conduct set of in-person and telephone interviews. Focus on understanding their buying criteria. Make sure to capture your interview notes and provide a template for them to put their non-binding institutional commitment on "paper" on company letterhead.

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Resource Type
Regions/Markets